John Smith’s Stadium Renews Partnership With LV=Britannia Rescue


We are delighted to announce that LV= Britannia Rescue has renewed its sponsorship with the John Smith’s Stadium for a further three years.

LV= Britannia Rescue first started sponsoring the east stand around six years ago and has continued to work closely with the John Smith’s Stadium ever since.

However, the stand will get a new lease of life as LV= Britannia Rescue has updated the stand banners to incorporate its branding and logo. And as part of the new sponsorship agreement the stand will now be named the “LV= Britannia Rescue Stand”.

Britannia Rescue is a one of the largest breakdown providers in the UK and Europe and offers excellent customer service. It works with more than 3,000 breakdown professionals all over the country in order to get its customers back on the road as quickly as possible. The company has been operating for around 30 years and has an office in Folly Hall Mills in Huddersfield.

Gareth Davies, Managing Director at the John Smith’s Stadium commented, “I am delighted that we will be continuing our partnership with LV= Britannia Rescue. It has been a great partner for the Stadium and I am delighted that two such important local organisations will be working together into the future.”

John O’Roarke, Managing Director at LV= commented: “We are always looking for ways to support organisations in the local area so we are really pleased to renew our partnership with the John Smith’s Stadium. I am delighted that the stand will now reflect our new branding and I’m sure our employees will enjoy seeing that on match days.”