The power of PR: How to promote your business through the media

Are you responsible for marketing and raising the profile of your business or organisation? Are you a business owner looking to raise awareness of your company? Do you want to grab the attention of more potential customers to help increase your bottom line?

In this down to earth, straight talking and interactive full day workshop you will learn how the power of PR can reach your target audience and help convert them into paying customers.

We are Melanie Hill and Alex Mason and we have more than 30 years’ experience between us in the media and PR industries. We’ve worked with many businesses from start-ups to global organisations, steering their PR strategies to achieve success, including gaining reams of positive media coverage.

We’re most passionate about helping businesses to grow through the power of PR, which is why we have designed this course.

In it, we will explain exactly what PR is and how you can use it to shout about your brand and make a real impact on your bottom line.

We will share techniques which YOU can use to

  • Find a headline-worthy story about your business
  • Write your own press release that you can take away with you and send to journalists
  • Research your target media and build positive working relationships with journalists on those titles
  • Measure which types of PR work best for your business
  • Research and identify journalists using social media

Knowing and understanding how to execute these techniques is essential…because you can’t run a successful business in secret!

FEEDBACK FROM PREVIOUS EVENTS INCLUDES:

“The amount of topics we covered and the way the whole session was delivered was great. I’m leaving the room full of confidence about our future press releases. Worth every penny!”

“Alex and Mel were so friendly and welcoming. The atmosphere was open and relaxed which made for a really enjoyable day.”

“Very interactive and informative. Lots of useful tips I can use immediately, and a great venue.”

So, will you be joining us on the day? Besides the training and tons of insider hints and tips for working with the press, you’ll also get to pick our brains on all things PR and media related that can help your business to grow. Oh, and we’ll even throw in a tasty buffet lunch too!

We’re delighted this workshop will be held in The John Smith Suite at The John Smith’s Stadium in Huddersfield.

Tea, coffee and a buffet lunch will also be provided.

Places are limited to just 12 delegates so please book quickly to secure your place.

FAQs

What are my transport/parking options for getting to and from the event?

Parking at The John Smith’s Stadium is FREE and plentiful. For those travelling by train to Huddersfield Railway Station, the stadium is around a five minutes taxi ride or 20 minutes walk away.

Do I need to bring anything with me?

This is an interactive workshop with some writing and research exercises, so a laptop or tablet with word processing capabilities are required.

Event Information

Wednesday 25th March 2020
Start time: 9:00 am
Ticket price: £145.00

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Tuesday 25th February 2020

Huddersfield Town V Bristol City

  • 7:45 pm

Huddersfield Town V Bristol City. KO 19:45pm

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